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Brand: Don Norman
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Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared when Apple introduced the colourful iMac? New research on emotion and cognition has shown that attractive things really do work better, as Donald Norman amply demonstrates in this fascinating book, which has garnered acclaim everywhere from Scientific American to The New Yorker . Emotional Design articulates the profound influence of the feelings that objects evoke, from our willingness to spend thousands of dollars on Gucci bags and Rolex watches, to the impact of emotion on the everyday objects of tomorrow.Norman draws on a wealth of examples and the latest scientific insights to present a bold exploration of the objects in our everyday world. Emotional Design will appeal not only to designers and manufacturers but also to managers, psychologists, and general readers who love to think about their stuff.
Interior designer and television host Jeremiah Brent explores the emotional meaning of home in this warm and inviting book that illuminates what make peoples' spaces so personally significant. For many of us, our houses are more than just dwellings where we stash our belongings. They are our homes,
In the years since publishing the first edition, emotional design has gone from innovative to essential in designers' toolkits. Aarron Walter once again offers wise, inspiring guidance for the principles of designing for humans, and addresses newer challenges that have emerged for web professionals
Why do some brands make us feel good, while others frustrate us? What makes us engage with certain brands, rebuy the same products, return to the same store or revisit the same destination over and over again? Is there a framework underlying how past and lived shopping experiences can affect our fut
A conversational, impassioned treatise on the realities of a socially engaged design practice Packed with conversational interviews, personal and critical essays, and a wide-ranging collection of graphic works, Design against Design examines the realities and relations that constitute a socially eng
