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Brand: Necunoscut
59,99 lei
Magazin: anticexlibris.ro/
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"The marketing and promotion of fashion is entering a fast-moving and challenging phase. This book shows how to appeal to the consumer and communicate the brand message. Advertising campaigns, both offline and online, are discussed, together with the existing and new methods of PR and promotion. Individual chapters then look at social media, e-commerce and online fashion retail, personal selling and offline fashion retail, direct marketing, fashion shows and sales promotions, plus costing a campaign. These are supported by case studies and interviews with leading professionals."--Publisher's description
Knitting and crochet have long been considered forms of folk art, but in the 21st century, these time-honoured crafts are breaking away from the outdated stereotype of cosy domesticity. Whether miniature or oversized, multi-coloured or monochrome, abstract or naturalistic, intimate or exhibitionist,
This beautiful box is brimming with gorgeous PANTONE colors and surprises. With a volume for each color of the rainbow, these six chunky board books feature simple peek-through cutouts that transform as youngsters turn the pages. Full color. Pleasingly tactile variations of six colors. ― Wall Street
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Perfect in its compactness, in its functionality, and in its widely imitated design, the Vespa scooter is not only a means of transport, but a true icon. In celebration of Vespa's 75th anniversary, Vespa: Style and Passion is the lavishly illustrated official history of the legendary scooters and th
