Cărți
Brand: Necunoscut
51,98 lei
Magazin: anticexlibris.ro/
Vezi în magazinLink afiliat: Gizmoo poate primi un comision.
A candid and indispensable primer on all aspects of advertising from the man Time has called " the most sought after wizard in the business" . 223 photos.
David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising gives valuable advice to young hopefuls and veterans of the industry wanting to improve their success rate.
Este posibil ca informațiile să nu mai fie actuale.
David Ogilvy is remembered as one of the most influential admen of all time. His bestselling book Ogilvy on Advertising gave no-nonsense, essential advice to those in marketing, PR, advertising and other related industries wanting to improve their success rate. It has become the industry handbook. O
Este posibil ca informațiile să nu mai fie actuale.
Scientific Advertising is a book written by Claude C Hopkins and is cited by many advertising and marketing personalities (such as David Ogilvy, Gary Halbert, and Jay Abraham) as a must-read book. The Book contains many principles that are common in all performance-based marketing today, such as the
Este posibil ca informațiile să nu mai fie actuale.
Ogilvy is the creative force of modern advertising.-- The New York Times First collected by his devoted family and colleagues as a seventy-fifth birthday present, The Unpublished David Ogilvy collects a career's worth of public and private communications--memos, letters, speeches, notes, and intervi
Este posibil ca informațiile să nu mai fie actuale.
