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Brand: Seth Godin
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We Are All Weird is Seth Godin's cult classic on celebrating (and marketing to) the individual, now repackaged and relaunched World of Warcrafters, LARPers, Settlers of Catan? Weird. Beliebers, Swifties, Directioners? Weirder. Paleos, vegans, carb loaders, ovolactovegetarians? Definitely weird. Face it. We're all weird. So why are companies still trying to build products for the masses? Why are we still acting like the masses even exist? Weird is the new normal. And only companies that figure that out have any chance of survival. In this book, Seth Godin shows you how. 'Read this book slowly and read it again, for the lessons are rich and wise' Jacqueline Novogratz, founder, Acumen
Wolf, Bree: - USA Today bestselling author Bree Wolf has always been a language enthusiast (though not a grammarian!) and is rarely found without a book in her hand or her fingers glued to a keyboard. Trying to find her way, she has taught English as a second language, traveled abroad and worked at
Zoom meets Beautiful Oops in this memorable picture book debut about the creative process, and the way in which mistakes can blossom into inspiration One eye was bigger than the other. That was a mistake. The weird frog-cat-cow thing? It made an excellent bush. And the inky smudges... they look as i
Without our realising it, a single, slippery concept has become a secular deity throughout the modern industrial world. We make terrible sacrifices in its name: of our money, our health, and our planet. That deity is nature itself.From supermarket shoppers to evolutionary biologists, from atheists t
One of Oprah Magazine's Most Anticipated Books of 2021! 'Genre-bending and darkly comic, Grushin's fourth novel is a weird and wonderful triumph.'And they lived happily ever after . . . didn't they?Cinderella married the man of her dreams - the perfect ending she deserved after diligently following
